Plans and credits

The $29/month plan is built for one person running their own brands. It includes:

• 300 credits/month
• 2 tracked profiles
• Video analysis (videos up to 10 min)
• Ideas, calendar, scripts, and library
• No daily limit on messages to your Director

Chatting with your Director has no daily cap on the $29 plan; heavy work spends credits instead. Without a plan, you can send your Director up to 20 messages a day.

A credit is spent when your Director does heavy work for you — watching and breaking down a video, searching the web for live reference videos, or building a full content project. Light back-and-forth chat doesn’t spend credits.

Your balance is always visible: click the account icon in the top-right corner, and the menu shows your credits as a bar — for example "120 / 300 credits." Credits refresh at the start of each billing cycle.

These never spend a credit:

• Chatting with your Director (within your daily message allowance)
• Reading your numbers in Overview — followers, engagement, daily insights
• Looking at your Brand DNA card
• Browsing everything you’ve already made — scripts, storyboards, saved references

There’s no free trial on the $29 plan. You’re charged $29 when you subscribe, and the plan’s features and your 300 monthly credits start right away. It renews every month.

You can cancel any time from Manage billing. The plan keeps running until the end of the month you’ve paid for, and nothing more is charged after that.

There are three limits you might meet, and each one tells you what it is:

1. Monthly credits. When your 300 credits are used up, a Monthly limit reached message appears: "Your usage will reset at the start of your next billing cycle." Heavy work pauses until the reset; chatting and reading your numbers keep working.
2. Daily messages (without a plan). Without a plan, if you send more than 20 messages in a day, you’ll see: "You’ve reached today’s agent turn limit — upgrade for unlimited turns." The counter resets the next day. The $29 plan has no daily message limit.
3. Tracked profiles. Adding a brand past your plan’s count shows Profile limit reached — see Add and switch between brands for what to do next.

None of these lose your work. Anything in progress is saved, and you pick up where you left off.

If you’d rather have campaigns run for you — creator outreach, UGC (customer-style video), approved ad spend, reporting — the Managed service starts at $1,500+/month. We take 25%, capped at $5,000, and approved reach spend is pass-through with no markup. Details are on the Managed service page and the pricing page.