Help & Docs · Work with creators · Plan a creator budget

Work with creators

Budget recommendation

You get a starting creator budget, split by creator size, built from your own fee guesses.

  • 1 min
  • Any paid plan

How it works

It reads your latest finished creator search for names and follower counts. You type the fees. It never looks up real creator rates.

  • Creators are grouped by followers: Smallest (under 10K), Small (10K–100K), Medium (100K–500K) and Large (500K and up).
  • Money goes to Large first, then Medium, Small and Smallest.
  • Only screened creators with a known follower count are counted.
  • A group with no fee gets no money. Missing amounts are never guessed.

Set it up

  1. Open the Budget recommendation card. It comes with the Launch Campaign template. The Create menu does not offer it on its own.

  2. On Setup, under Cost planning (USD), enter your Total budget. Then enter a fee for each group you want: Smallest group fee, Small group fee, Medium group fee and Large group fee.

  3. Add a Per-creator cap if you want a ceiling. Press Save settings, then Start.

Read the result

  • Budget used for this estimate shows your Total budget, Per-creator cap, Estimated creator count, Estimated cost and Remaining budget.
  • A table shows each group: Size, Passed checks, Assumed fee, Creator count and Cost.
  • Saved creator list shows every creator the plan used. Creators with no follower count are left out.
  • A short note explains the numbers. Check the creators, fees and what is left before you use it.
What a budget recommendation shows, with example numbers.

Good to know

Still rolling out. It is a plan only. It does not contact creators, agree fees or spend money. Get real quotes before you commit. Your plan and credits are billed apart from any creator spend.