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HAD TO jump on the narrator trend…this was too much fun going down memory lane 🫶

And shout out to ChatGPT for writing the script. It actually made me cry.
INSTAGRAM@shannonmckinstrie

HAD TO jump on the narrator trend…this was too much fun going down memory lane 🫶 And shout out to ChatGPT for writing the script. It actually made me cry.

  • The 'narrator trend' is highly effective for personal branding.
  • Using AI or a professional narrator voiceover adds a cinematic quality.
  • Rapid montages are essential for keeping viewers engaged during backstory.
curiositycasual vlogmatch to music#contentcreation#contentcreators
Hook
7/10
Viral
7/10
Views115.2K
Likes4.8K
Analysis

Execution Elements

Visual Style

casual vlog

natural

Audio Design

energy driver

comedy

The Hook

curiosity

Establishes a relatable character immediately

Setting

home interior

laptop, bowl, microphone, paper

Structure Analysis

10 SHOTS
01

Hook

Introduces the subject and sets the narrative tone.

00:00 - 00:021 SHOT
Shot 1 frame 1
100:00
medium shoteye-levelstatic

Establishes the primary setting and character.

Camera

static

Action

Subject sits on couch with laptop, eating, interacting with the camera.

Audio

voiceover narration begins

02

Problem

Establishes the subject's current state with humor and self-deprecation.

00:02 - 00:120 SHOTS

No shots captured for this beat

03

Build

Provides backstory and emotional context through a montage of memories.

00:12 - 00:341 SHOT
Shot 2 frame 5
Shot 2 frame 4
Shot 2 frame 3
Shot 2 frame 2
Shot 2 frame 1
200:12
10 cuts
variousvariousstatic

Provides emotional backstory quickly.

Camera

static

Action

Rapid montage of archival photos and videos showing childhood and early career.

Audio

voiceover continues

04

Solution

Shows the transformation from struggle to success and business growth.

00:34 - 01:125 SHOTS
Shot 3 frame 1
300:34
medium shoteye-levelstatic

Returns to present day.

Camera

static

Action

Subject on couch, looking at laptop.

Audio

voiceover continues

hard-cut
Shot 4 frame 4
Shot 4 frame 3
Shot 4 frame 2
Shot 4 frame 1
400:35
8 cuts
variousvariousstatic

Shows the progression of success.

Camera

static

Action

Rapid montage of business growth, workshops, and family life.

Audio

voiceover continues

hard-cut
Shot 5 frame 1
500:53
medium shoteye-levelstatic

Brief return to present.

Camera

static

Action

Subject on couch, looking at laptop.

Audio

voiceover continues

hard-cut
Shot 6 frame 3
Shot 6 frame 2
Shot 6 frame 1
600:54
6 cuts
variousvariousstatic

Shows the scale of current success.

Camera

static

Action

Rapid montage of speaking on stage, events, and travel.

Audio

voiceover continues

hard-cut
Shot 7 frame 1
701:08
medium shoteye-levelstatic

Shows the balance of work and life.

Camera

static

Action

Subject on couch with child.

Audio

voiceover continues

05

CTA

Connects the personal story to the value offered to the audience.

01:12 - 01:193 SHOTS
Shot 8 frame 1
801:12
medium close-upeye-levelstatic

Direct address to audience.

Camera

static

Action

Subject holding paper with text.

Audio

voiceover continues

hard-cut
Shot 9 frame 1
901:15
medium close-upeye-levelstatic

Direct address to audience.

Camera

static

Action

Subject holding microphone.

Audio

voiceover continues

hard-cut
Shot 10 frame 1
1001:18
medium shoteye-levelstatic

Final visual punchline.

Camera

static

Action

Subject on couch, arms up.

Audio

voiceover ends

Creator Anatomy

Explore the creator page behind this analysis.

Shannon McKinstrie | Social Media Strategist & Marketer

Shannon McKinstrie | Social Media Strategist & Marketer

@shannonmckinstrie on instagram • 338.9K followers

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Trust me…you’ll thank yourself.

BONUS TIP: Grab a friend to do this with and make a shot list that makes sense for your business and scenarios you find yourself in so your B-roll aligns with what you do and you’re in your element.

And to help you out, here’s my standard shot list:

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Just doing life together and cheering each other on in the process.

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I get this question ALL the time, so let’s fix it real quick 🎶 

If you don’t have access to certain songs on Instagram it’s usually because of your business category.

I showed this at a retreat this weekend and watched a room full of people’s minds explode 🤯 so I figured I should share it here too.

Here’s how to fix it ⤵️

1️⃣ Go to your profile and tap Edit Profile
2️⃣ Change your category to Entrepreneur or Personal Blog
3️⃣ Under “Display on Profile” toggle it OFF if you don’t want it shown in your bio

And just like that you’ll get alllll the music back. 🎶

SIDE NOTE: Yes, this is allowed and OBVIOUSLY there’s always exceptions like you run an Instagram for a large brand or company who’s legal team says no 🤷🏻‍♀️ But for most of us small business owners, this is the hack that brings more life to our content.

So here’s the short, simple version of Instagram’s official rules when using copyrighted music:

📄 Keep clips short (don’t make a 90-second Reel with music…aim for about 10–20 seconds)

📄 The video should be the focus, not the music. The music is background, not the main character.

📄 You can’t run ads or boost a Reel that uses copyrighted music.

That’s it.

So if you want access to all the good songs for your Reels and Stories, now you know what to do 😉

Save this so you don’t forget, send it to a friend who’s missing their music library, and follow @shannonmckinstrie for IG tips based on what’s working right now.

#instagramtips #reelstips #instagramtipsandtricks #contentcreatortips

I get this question ALL the time, so let’s fix it real quick 🎶 If you don’t have access to certain songs on Instagram it’s usually because of your business category. I showed this at a retreat this weekend and watched a room full of people’s minds explode 🤯 so I figured I should share it here too. Here’s how to fix it ⤵️ 1️⃣ Go to your profile and tap Edit Profile 2️⃣ Change your category to Entrepreneur or Personal Blog 3️⃣ Under “Display on Profile” toggle it OFF if you don’t want it shown in your bio And just like that you’ll get alllll the music back. 🎶 SIDE NOTE: Yes, this is allowed and OBVIOUSLY there’s always exceptions like you run an Instagram for a large brand or company who’s legal team says no 🤷🏻‍♀️ But for most of us small business owners, this is the hack that brings more life to our content. So here’s the short, simple version of Instagram’s official rules when using copyrighted music: 📄 Keep clips short (don’t make a 90-second Reel with music…aim for about 10–20 seconds) 📄 The video should be the focus, not the music. The music is background, not the main character. 📄 You can’t run ads or boost a Reel that uses copyrighted music. That’s it. So if you want access to all the good songs for your Reels and Stories, now you know what to do 😉 Save this so you don’t forget, send it to a friend who’s missing their music library, and follow @shannonmckinstrie for IG tips based on what’s working right now. #instagramtips #reelstips #instagramtipsandtricks #contentcreatortips

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Want to always have B-roll for your Reels ready to go? Prop your phone up and press record!

I will use clips from this for months! (Fun fact, some of the B-roll you’ve seen me use is from a year ago).

Trust me…you’ll thank yourself.

And to help you out, here’s my standard shot list when I intentionally shoot B-roll:

- Working on the couch
- Making coffee
- Creating on my phone
- Walking (feet & overhead shot)
- Wide shot eating, drinking, typing
- Mid shot of eating, drinking typing
- Detailed shot of computer/phone/food
- Driving
- Full body shot/fit check/mirror selfie

Save this for later and share with your content creation buddy and get ready to press record! You’ve got this 💪

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