the business sorority is coming 🪽 and I’m SO excited about what we’re building.. keeping it lowkey for now but more details coming sooooon ⚔️
- High production value establishes immediate authority and trust.
- Alternating between direct address and voiceover keeps the narrative engaging.
- Specific aesthetic choices (books, vintage furniture) strongly signal the target audience psychographics.
Execution Elements
Visual Style
cinematic stable
warm cinematic
Audio Design
emotional build
none
The Hook
counter-intuitive
Starts with a relatable struggle for the target audience (ambition leading to loneliness).
Setting
luxury home interior
laptop, vintage books, mirror, notepad, bathtub
Structure Analysis
Hook
Establishes the core problem: success often leads to isolation.
Solution
Introduces the 'Business Sorority' concept as the answer.
Problem
Elaborates on why current social circles fail high-achieving women (envy, misunderstanding).
Build
Defines the specific psychographics of the target audience (disagreeable, confident, inquisitive).
CTA
Qualifies the audience (it's not for everyone) and builds hype for the launch.
Creator Anatomy
Explore the creator page behind this analysis.
Nana DelRey
@nanadelrey on instagram • 151.3K followers
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Presale has launched!! 🤓 comment “SPRINT” and you will get access to join the Q2 Focus sprint early with special perks of course hehe ♡ all details inside 💌 This weekend we already have a bunch of girls joining and I am SO excited to get disgustingly productive yet again for another 90 days 😤 it’s time you learn how to master your focus and control your schedule 💻🏃🏼♀️🏃🏽♀️🏃🏾♀️💨 #buildinginpublic #womeninbusiness #femalefounder #mindsetshift #nanadelrey
@nanadelrey • instagram
As Ms. Disgustingly Productive herself, I’m always looking for ways to be more efficient.. Here’s how I used @manusaiofficial to save me hours (and a headache) from having to do this myself. Comment “MANUS” and I’ll send you the link to try it out
@nanadelrey • instagram
High performers ask Q’s like: What feels productive but isn’t actually important - and how do I remove or delegate it? What are my top priorities (not tasks) of this week? How do I design my environment to be the person I want to become? How would this get done if bandwidth & resources weren’t an issue? What am I avoiding that would actually move the needle? What is my competition doing that I can dissect to find gaps they’re missing? What’s the smallest version of this I can test first? Low performers ask: What do I need to do today? (You’re already behind if you don’t plan this in advance) What are my tasks for this week? (tasks ladder up to larger priorities, name those first!) What new habits do I need to start/stop doing? (your environment plays a bigger factor) How do I get this done now with what I have? (this doesn’t allow for creative problem solving!) What are my 5 goals for the year? (goals don’t matter without systems!) Save this for the next time you sit down to plan 🧠 #femalefounder #mindsetshift #productivityhacks #femaleentrepreneur #nanadelrey
@nanadelrey • instagram
a letter to my ambitious girls 💌 and comment “sprint” to get on Q2 waitlist 🏃🏼♀️💨💻🧚🏼♀️🙇🏼♀️
@nanadelrey • instagram