Blank editorial worksheet · N10026-093

Paid-test prerequisite card

One card covers one post and one proposed paid test. If the market, dates, advertiser, edit or platform changes, start a new card. The blank CSV register holds the same fields, and the prerequisite map shows the order.

Local blank template. No submit action, no saving, no example creator or result. Keep agreements and private screenshots in your own workspace. This is an editorial method, not legal advice, and it gives no budget amount or benchmark.

A. Scope of the organic result

Post address and platform

Window the numbers cover (start, end, time zone)

Organic numbers as read, and where each was read

Source of each number: seen by us, reported by the creator, or unknown

What the organic result cannot show (audience, cause, your buyers)

B. The paid-test question

One sentence: what would a paid test answer that the organic result cannot?

Outcome to observe, and where it is read

Comparison named before launch

C. Prerequisites

Mark each row. Unknown counts as not met.

Prerequisite	Status	Evidence reference and date	Owner and due date
Commercial permission for paid use of this post (written, with scope and term)
Platform permission for this exact post and this advertiser (read from the platform)
The post is unchanged from the approved record (words, link, media)
Claims and disclosure are current for a wider audience; music and other parts checked
The destination works, matches the post, and the outcome event is defined
Organic baseline saved before launch; paid results read where the platform reports them

D. Limits and decision rules, set before launch

Spend ceiling, set by whom, and the date

Start and end date (time zone)

Stop condition, and who can stop the test (including a creator’s stop request)

Action if the result supports the question

Action if it does not

Action if the result is inconclusive

E. Decision

Decision

Decided by, and date

Review date